About LoyaltyOps™
Built by Operators Who Saw the Same Problem Everywhere They Worked
Capable people being set up to fail by the way their organizations operated around them. That is the problem LoyaltyOps was built to solve.
From the Battlefield, the Boardroom, and the Advisory Room
One belief became clear across all three worlds. Most organizations measure performance. Very few build the operations to produce it.
LoyaltyOps began around a dinner table.
For years, co-founder Michaela "Mickey" Anderson, her husband Kyle, and advisor Daniel Sceli sat together sharing stories about leadership, teams, and what makes people perform together under pressure. Their conversations spanned Tier 1 military special operations, the boardroom of public and private enterprises, and the advisory room.
The same pattern showed up everywhere. Smart people, strong strategy, real effort, and still, execution got harder as organizations grew. Teams worked hard. Leaders cared. Systems were in place. And performance still depended on a few people working harder than the operations required.
That shared insight became the foundation of LoyaltyOps.
The People Behind the Work
Michaela "Mickey" Anderson
Co-Founder
Mickey founded LoyaltyOps after two decades of building businesses, licensing intellectual property, and advising growing companies. Her background sits at the intersection of organizational performance, psychology, and growth strategy.
She built the LoyaltyOps frameworks to turn what makes teams perform together into something a leadership team can build into how the company runs every day.
Kyle Anderson
Co-Founder
Kyle spent fifteen years as a Tier 1 Special Operations Assaulter before co-founding LoyaltyOps with Mickey. He brings the operational discipline of elite team performance into the work, shaping the frameworks that help leadership teams make decisions, hold commitments, and execute under pressure.
The methods that make Tier 1 teams perform under extreme conditions are the same methods that make leadership teams perform through growth and change.
Daniel Sceli
Advisor, Board Member
Daniel brings eighteen years of experience as a CEO across public and private enterprises, with deep expertise in leadership alignment, disciplined execution, and organizational turnarounds. He serves on the LoyaltyOps advisory board, supporting the firm as it grows.
What We Believe About People, Teams, and the Work
Five beliefs that shape everything we do.
People are the competitive advantage.
In an age where AI and tools keep getting better, a team that performs together is the one advantage no tool can replicate and no competitor can copy.
Operations should serve the people, not the other way around.
The work is to build operations that let capable people do their best work together, so the team thrives rather than holds the organization together through effort alone.
Clarity is the foundation of everything.
When people operate from the same page, execution stops depending on who is in the room and starts running on how the team works together.
Teams get stronger by design.
High performance is built into how the organization runs, through clarity, coordination, and continuous improvement, rather than hoped for through effort.
The best work is built by the client, with our support.
We guide and educate. The leadership team does the building. When the work is done, the team owns it and carries it forward without us.
Why We Call It LoyaltyOps
Loyalty is commitment in action. Ops is what makes it possible.
Loyalty is commitment in action. It is the follow-through on promises made to the mission, to the team, and to the people the organization serves.
Loyalty flows in both directions. Leaders show up with the standards they expect the team to hold, and the team meets them with trust, accountability, and consistent work.
Ops is the operations that turn that commitment into something people can count on every day. Shared direction. Clear decisions. Commitments that hold. A rhythm of getting stronger over time.
LoyaltyOps is the work of turning mutual commitment into the way your company actually operates.
An Operations Advisory and Education Firm for People-First Organizations
We educate and advise organizations on the operations that turn capable people into a team that thrives through constant change.
LoyaltyOps works with people-first organizations that have capable people, but watch execution get harder as the company scales.
We also support senior consultants and fractional operators through the LoyaltyOps Partner Program, an education and advisory community for experts building thriving advisory businesses.
The work sits under three pillars. Clarity, so direction is shared and standards hold. Coordination, so decisions get made at the right level and commitments hold across functions. Continuous improvement, so the team gets stronger every quarter instead of repeating the same problems.
Frequently Asked Questions
Who founded LoyaltyOps?
LoyaltyOps was co-founded by Michaela "Mickey" Anderson and Kyle Anderson in 2025. Mickey brings two decades of building businesses, licensing intellectual property, and advising growing companies. Kyle brings fifteen years as a Tier 1 Special Operations Assaulter. Daniel Sceli, an eighteen-year CEO across public and private enterprises, serves on the LoyaltyOps advisory board and helped shape the firm's early thinking.
Where Did the LoyaltyOps Approach Come From?
The LoyaltyOps approach was built at the intersection of Tier 1 Special Operations methodology, two decades of operational leadership and advisory across growing companies, and eighteen years of CEO experience across public and private enterprises.
It was designed to address the pattern the founders kept seeing across all three worlds: capable people being set up to fail by the way their organizations operated around them.
Why Is the Company Called LoyaltyOps?
Loyalty is commitment in action, and it flows in both directions. Leaders show up with the standards they expect, and the team meets them with trust, accountability, and consistent work.
Ops is the operations that turn that commitment into the way the company actually runs. LoyaltyOps is the work of turning mutual commitment into daily practice.
How Is LoyaltyOps Different From Leadership Coaching or a Consulting Firm?
LoyaltyOps does not deliver advice and leave. We guide leadership teams through the work of building the operations into how the company runs, teach the thinking behind it, and support the team while they do the building.
By the end of an engagement, the leadership team owns the work and carries it forward without us. The change holds because the team built it.
Where Can I Learn More About How You Work?
Schedule a Discovery Call to talk through your specific situation.
Contact Us
LoyaltyOps™ HQ
430 Hazeldean Road,
Unit #6, Suite 17
Kanata, Ontario, Canada
K2L 1T9
Email: [email protected]
Phone: 1 365-659-4720
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